Oat Milk

I would prefer that oat milk become as commonplace as nonfat or whole milk, where people think of it as a third option. Because that’s what sustainability is about: eventually making it a part of the fabric of our lives. I don’t care much about the cool factor. Even saying ‘oat milk’ doesn’t sound cool - Josey Markiewicz

Oat Milk
Oat Milk

image by: Arrows of Love

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Oatly and the quest for the perfect alt-milk

It is at coffee shops — independent, third-wave, the good ones. It is in the grocery aisle. It is in the newspaper, on the internet, in Rep. Alexandria Ocasio-Cortez’s grocery cart. It is oat milk. It is everywhere.

The New York Times has documented “The Humble Ascent of Oat Milk,” illustrated with a very graphic GIF. “How Oat Milk Conquered America,” explained Elemental. “The Non-Dairy Milk You’re About to See Everywhere” promised Food & Wine. So it is official: The oats are happening.

One brand is responsible for this golden age of oats: Oatly, a Swedish company based in Malmo that has, for the past 25 years, been trying to make oats happen. The brand launched in the US in…

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 Oatly and the quest for the perfect alt-milk

First came soy, then almond. But the people behind Oatly believe they’ve found the best possible milk.

9 Oat Milks, Ranked (By Someone Who Hates Oat Milk)

I hate oat milk. Its unappetizing, murky gray color, its thin consistency. The stuff looks more like dirty dishwater than like actual milk. If I’m going to put anything in my coffee, it’s going to be regular cow’s milk. So I’m not sure if my editors were playing a cruel joke or just seeking an honest opinion when they asked me to do a blind oat milk tasting to find the best brand. Keeping an open mind, I begrudgingly accepted the challenge.

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