Vaccination Campaigns

These [COVID] vaccines are safer than aspirin....Vaccines still remain the number one, two, three, four, and five tool to stop this pandemic - Michael T. Osterholm

Vaccination Campaigns
Vaccination Campaigns

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Vaccines Are Like Sunscreen … No, Wait, Airbags … No, Wait …

This is, in some ways, a mea culpa.

For the past year or so, I’ve been reporting on the COVID-19 vaccines, a job that’s required me to convey, again and again, how inoculations work to boost immunity and why. The shots are new, and immunology is complex. So I, like so many others in journalism and science, turned to analogies to help make the ideas of disease prevention and public health tangible. Vaccines, as I’ve written, protect us a lot like umbrellas block out the rain, sunscreens shield us from burns and cancers, and castle guards fend off raids.

Analogies, metaphors, similes, and the like are evocative and memorable. They transform the abstract into the concrete.…

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Resources

 Vaccines Are Like Sunscreen … No, Wait, Airbags … No, Wait …

All figurative comparisons fall short in some way because vaccines are, literally, one of the best tools for protection that we have ever invented.

GetVaccineAnswers.com

The COVID-19 Vaccine Education Initiative is led by the Ad Council and the COVID Collaborative with the involvement of the Centers for Disease Control and Prevention (CDC) to educate the American public and build confidence around the COVID-19 vaccines.

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