Kindness in words creates confidence. Kindness in thinking creates profoundness. Kindness in giving creates love - Lao Tzu


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The economics of giving: how our emotions get in the way of helping others

Donations to charities peak at the end of the year. But the number of causes and organizations asking for contributions can be overwhelming—which makes for a lot of uncertainty about whether we’re doing the most we can with our money. I run a nonprofit that uses behavioral insights and rigorous evaluations of program effectiveness to shape better programs and policies aimed at helping the world’s poor. Here are some tips we’ve learned about effective giving:

1. Ignore the overhead myth. How much a charity spends on administrative costs is an easily obtainable number, but a misleading one. It tells you nothing about whether the organization is delivering good results.…

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Last Updated : Thursday, February 21, 2019